

Profile
Brand and Graphic Designer with 20+ years of experience in the graphic design industry.
Extensive experience building scalable and effective brand strategies including naming, messaging, positioning, choice architecture and behavioral economics.
Specialized in (re)branding projects, where vast knowledge of logo design, marketing and persuasive writing can be applied.
Design & Visuals
Visual Alchemist
Transforming concepts into stunning identities and logos.
Pixel Architect
Crafting impactful web & print solutions brick by digital brick.
Adobe Sorcerer
Wielding the Adobe suite to conjure creative magic.
Storytelling & Communication
Storytelling Bard
Weaving narratives that resonate deeply and map customer journeys like a seasoned bard.
Communication Virtuoso
Masterfully blending creative flair, analysis, and clear communication.
Bonus
Bilingual Bridge
Building connections across languages and cultures with fluent English & Spanish.
Marketing & Strategy
Marketing-Mindset Design
Crafting visuals that resonate with audiences and achieve measurable marketing objectives.
Objective-to-Vision Translator
Bridging the gap between marketing goals and tangible design solutions.
Growth Alchemist
Brewing fresh ideas and unconventional approaches to fuel brand expansion.
Campaign Conductor
Orchestrating campaigns from brief to launch with flawless harmony.
Additional Skills
Ideation Dynamo
Sparking innovative solutions and tackling problems with electric energy.
Self-Starter Symphony
Hungry, competitive, and passionate, playing every note with precision and detail.

International
Certificates-
Project Management
Google
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Design Thinking
The Interaction Design Foundation
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Service Design
The Interaction Design Foundation
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Design-Led Strategy
The University of Sydney
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Behavioural Science for Brands
Richard Shotton
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Behavioural Economics in Action
University of Toronto
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Consumer Neuroscience
Copenhagen Business School
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UX Design
The New School Parsons
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Digital Marketing
Cannes Lions School of Creativity
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Creative Effectiveness
Cannes Lions School of Creativity
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Copywriting
LIONS: Steve Harrison & Vikki Ross
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Storytelling
Cannes Lions
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Fintech
BARCLAYS: Lubaina Manji
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Service Design
Thomas Cornwall
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Intrapreneurship
Nicole Yershon
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User Experience (UX)
Google
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Design Thinking
The Interaction Design Foundation
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Creativity Methods
The Interaction Design Foundation
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Behavioural Economics
Ogilvy Consulting
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Applied Behavioural Science
Rory Sutherland
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Imperial College London
Creative Thinking
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Social Media
Ogilvy
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Creative Thinking
Cannes Lions
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Innovation
Brian Millar
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Marketing Strategy
Cannes Lions School of Creativity
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Leadership & Teams
Caspar Craven
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Creative Leadership
Cannes Lions
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Problem Solving
Stevyn Colgan
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Goodvertizing
Lions School of Creativity
- Conceive, develop and present concepts, designs and strategies.
- Logo design, brand guidelines.
- Print design derivables.
- Design and Manage the website.
- Design brand experiences and campaigns that tell the storybrand.
“I've been working with Diego for more than 20 years!
So when I started my own company. I had no doubt who should manage my design and marketing!. He delivers professional work on time every single time.”